Two developments in the market now mean that location-based e-business services are now ripe for development. These are the growth of GPS capability in handsets and the exponential growth of free of cheap downloadable third party applications and mobile web interfaces being designed increasingly as part of an integrated go-to-market package, rather than as an [...]
Filed under: Chapter 12, Chapter 6 | Tagged: business models, location-based services, mobile | 1 Comment »
